Each of us has more outlets to listen to our customers, connect with colleagues and expand our expertise than we can manage. It’s both exciting and bewildering. How do you choose what you pay attention to? How you find out what your customers are saying about you?
It costs almost nothing to access this information. But [...]
Posts tagged as:
Social Media
The lines between marketing and PR are increasingly intertwined. It’s getting difficult to separate them. PR is the new marketing and marketing is the new PR. While you still have specific PR activities such as media relations and crisis communications – and specific marketing activities such as pricing and promotion strategies, the tools used to [...]
Tagged as: David Meerman Scott, Marketing, PR, Richard Laermer, Social Media
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There’s facebook, myspace, friendfeed, twitter, and a ginormous bevy of online social media tools that allow us to create profiles, invite and add friends, chat, IM that all of our free (and not so free) time gets devoured sorting through it all.
We gain many “friends” and feel good about how popular we are (or vice [...]
Tagged as: Social Media, Time Management
