The last post talked about findability. Expanding on Kevin Kelly’s list of generatives – things that are better than free – is the value in interpreting information and making it useful – or even usable. There’s so much information created every day in every niche in every medium that no one has the time or [...]
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Personal brand building
Kevin Kelly released a manifesto on things that are better than free – eight ‘generatives’ that cannot be copied, one of which is findability. I’m not talking about being found when you’re lost in the wilderness but being found among the millions of other people clamoring for attention from companies, customers, media and even friends. [...]
